Ever wondered about the story behind your favourite brand name? Join Creative Director Hayet Rida on an exclusive journey into the heart of KHOI. Discover the inspiration,...
Every generation has its own identity and Nigeria millennials have finally found theirs: entrepreneurship that is now second nature to us. We understand the power...
How you treat your customers says a lot about your brand
Building a consistent personal brand is no easy feat, and consistency is what distinguishes one great personal brand from the other. Consistency is what imprints your...
When it comes to personal brands, most people see a new year as a great time to either build a new brand, or refresh their...
As I watched the Smart Money Woman Series on Netflix, I was positively triggered in several ways. The show touched me emotionally, psychologically, and mentally. It’s...
Let’s talk about Yemisi. Yemisi is the proud owner of an online thrift store on Instagram called ThriftsWorld. ThriftsWorld is one of the fastest growing online...
Appearing a certain way online, in today’s world, is very important. The world seems to have upgraded from “the way you dress is the way you...
A personal brand is the unique blend of experiences that make you who you are – it is how you show yourself to the world. At...
If you are a business owner, it makes sense to build your brand on social media. Reaching large numbers is important. There’s around 3.96 billion users on social...
“I don’t know what to say.” “I am scared of what people will think.” These are some of the thoughts that come to mind when you want...
While your audience might be in more than one place, you must identify the channel that would give you the most result with minimal spending and...
If you want to build a loyal following, aim for various content types to make your page/business appealing. Using just a content type can bore your...
Developing a business is one of the most important ingredients in helping an organisation achieve its set goals and reach its intended target market. Many organisations...
Today’s mom is very conscious of several products and services out there. She depends on positive reviews from friends, families, and even influencers before making purchases....
Do you often hear about brand identity but don’t know what it is about? Simply put, your brand identity is how your audience identifies your brand...
If you keep asking questions and you don’t implement any necessary changes, then your audience may not consider your brand as a serious one.
10 years ago, the word “social media” barely made sense to marketers and brand owners around the globe, never would it have been imagined that social...
For our #BellaNaijaWCW feature this week, we celebrate Nelly Agbogu, the brains behind Nellies Nigeria, and the NaijaBrandChick brand. Nelly started her business while trying to...
As a personal brand, you need to know your skills so well that you become an authority in your field. This can only be achieved through...
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